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The requirement to serve your ads varies based on the target network. Keep in mind that you still have to meet the size requirements. Your data segments in the Audience segment table may also provide additional description context like how the segment was created or what source the segment is based from. Additionally, you can add optional columns to the table by clicking on the optional columns icon above the table to the right. You can click on multiple boxes to apply the action to multiple segments. For example, you can organize your segments by “Usage status” to quickly see which segments are currently in-use and which are not in-use.Ĭlick on a check box next to a segment name to open the blue toolbelt menu with options to add your segment to an ad group or campaign, edit your segment, or apply a label. You can click on any one of the above categories to organize the entire table around a single category. Labels help you organize keywords, ads, ad groups, campaigns, or your data segments into groups so you can filter and report on the data that interests you.Size columns show how many people on your website data segment could be reached on each network (Search Network, YouTube, Display Network, and Gmail).Membership status shows whether a segment is adding more users or not.Type shows which people are included in this data segment and how the segment was created.You’ll see the names of your segments, checkboxes for bulk actions, and information at a glance including: You will arrive at the “Segments” page by default.Īudience segments display a table of up to 50 data segments at a time.Under “Shared library,” select Audience manager.
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Click the tools icon in the upper right corner.
#Igetter enable segments how to#
Learn how to Create a website visitor segment How to access Audience segments The segment can be used in a "Lunchtime special" campaign to target those users and increase traffic to their site for lunch orders. For example, a sandwich shop could make a "Lunch visitors" segment and add users that visit their site during lunch hours to a new data segment. Once the Google tag is added to your site or app, it will collect data and add people to relevant segments. Learn how to set up conversion tracking for your website How Audience segment works If you've set up the Google tag to track your website visitors, you'll see that it consists of the Google tag and an event snippet.